ProSites Review

What It Is

ProSites is a dental marketing agency that builds websites and runs digital marketing campaigns for dental practices. Founded in 2003, they've grown to serve over 7,500 dentists and have won five Townie Awards (the dental industry's equivalent of a People's Choice Award). They're backed by the Riverside Company, a private equity firm, and in 2017 they acquired PracticeMojo to add patient communication to their platform.

The core offering is straightforward: ProSites builds you a dental website, optimizes it for search engines, runs your Google Ads, manages your social media, and handles your online reputation. It's a one-stop shop for practices that don't want to manage multiple marketing vendors or learn digital marketing themselves.

Who It's For

ProSites targets solo practitioners and small group practices that need professional marketing but don't have the budget or inclination to hire a dedicated marketing person or a boutique dental marketing agency. If you're a dentist who just wants someone to handle your online presence so you can focus on patients, ProSites is built for you.

Larger DSOs and multi-location groups will find ProSites' templates and packages too rigid. And practices with specific branding visions or aggressive growth targets will likely outgrow ProSites' cookie-cutter approach. But for the average GP who needs a decent website and basic marketing, it gets the job done.

Key Features

Website Design: Four tiers from Pre-Designed (150+ template layouts) to Custom Pro (full creative flexibility). Every site includes a drag-and-drop editor for making your own updates. The templates are dental-specific with built-in content, photo galleries, and lead capture forms.

SEO: On-page optimization, local SEO targeting, and content marketing. The depth varies by plan -- basic plans get foundational SEO, while premium plans include what ProSites calls "Elite SEO" with more aggressive keyword targeting and content creation.

PPC Advertising: Google Ads management for practices that want to pay for new patient leads. Bundled into higher-tier marketing packages.

Social Media Management: Content creation and posting for Facebook and other platforms. Available at all plan levels as "Premium Social Media Management."

Reputation Management: Via PracticeMojo integration -- automated review requests, monitoring across platforms, and review showcase widgets for your website.

Patient Communication: PracticeMojo's reminder, recall, and texting tools are available as add-ons, giving you a single vendor for marketing and patient engagement.

Pricing

ProSites doesn't publish pricing on their website, which is never a great sign. Based on user reports, expect to pay around $600/month for a mid-tier package that includes a website, SEO, and social media. Custom websites and premium marketing packages will run higher. Setup fees and contract terms vary by package.

Pros

• One-stop shop for website, SEO, PPC, social media, and reputation management
• 7,500+ dental clients means they understand the dental market
• PracticeMojo integration adds patient communication without a separate vendor
• Drag-and-drop editor lets you make simple website updates yourself
• Five-time Townie Award winner with strong dental industry reputation

Cons

• Template-heavy websites can look similar to other ProSites clients in your area
• Pricing opacity makes comparison shopping difficult
• Private equity ownership (Riverside Company) prioritizes margins over innovation
• SEO results vary -- some users report strong rankings, others see minimal improvement
• Contract terms can be restrictive compared to month-to-month alternatives
• Limited customization for practices with strong brand identities

The Bottom Line

ProSites is the safe, conventional choice for dental website design and marketing. You'll get a professional-looking website, basic SEO, and social media management without having to think too hard about it. The PracticeMojo integration adds genuine value by consolidating marketing and patient communication under one roof.

But "safe and conventional" has its costs. Template websites blend in rather than stand out, SEO results are hit-or-miss, and the lack of pricing transparency feels out of step with an industry that's moving toward self-service and month-to-month flexibility. If you want a marketing partner that will aggressively differentiate your practice, a boutique dental marketing agency will likely deliver better results. If you just need the basics handled competently, ProSites delivers.