Practice by Numbers Review

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What Is Practice by Numbers?

Practice by Numbers started as a dental analytics platform and evolved into what the company calls an all-in-one dental software solution. The platform now covers business analytics, patient relationship management (PRM), operational efficiency tools, AI-powered dental marketing, payments, a phone system (PbN Voice), and digital smart forms -- all in a single subscription.

The founding story matters: Dr. Aditi Agarwal is a practicing dentist who wanted better data about her own practice. Rohit Garg brought the engineering muscle, and Christopher Lau rounded out the team. That dentist-plus-engineer founding DNA shows up in a product that understands both the clinical reality and the technical requirements.

PbN's analytics engine remains the core. It monitors production, collections, case acceptance, scheduling efficiency, and patient retention in real time. You can slice data by provider, team, location, procedure, or time period. But what differentiates PbN from pure analytics tools like Practice Analytics is the execution layer -- you see a problem in the data and fix it with PbN's built-in communication, scheduling, and marketing tools without leaving the platform.

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Who Is It For?

PbN targets dental practices of every size, from solo practitioners to multi-location groups. The modular pricing lets solo practices start with core analytics and add modules as they grow. Larger groups benefit from cross-location analytics, standardized workflows, and centralized reporting.

The ideal PbN customer is a practice that wants to consolidate vendors. Instead of paying separately for analytics (Dental Intelligence), patient communication (Weave), reputation management (Podium), online scheduling (LocalMed), and payments (a payment processor) -- PbN bundles it all. The trade-off is that each individual module may not be as deep as a best-of-breed specialist, but the integration benefits are real.

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Key Features

Business Analytics: Real-time dashboards tracking production, collections, case acceptance, new patients, hygiene reappointment, and more. Drill down by provider, procedure, location, or time period. Morning Huddle reports, KPI scorecards, and trend analysis.

Patient Communication: Automated appointment reminders, recall messages, birthday greetings, and targeted campaigns. Two-way texting for quick patient interactions. Email and SMS channels.

PbN Voice: A built-in phone system designed for dental practices. Call tracking, recording, and analytics so you know how many calls your front desk handles, misses, and converts. This is a relatively new addition that eliminates the need for a separate phone system.

Reputation Management: Automated review requests after appointments. Review monitoring across Google, Facebook, and other platforms. Response management from within the PbN dashboard.

Online Scheduling and Digital Forms: Patient-facing online booking that syncs with your PMS schedule. Digital intake forms and consent forms that pre-populate patient records.

PbN Payments: Integrated payment processing for in-office and online payments. Text-to-pay links for outstanding balances.

Insurance Verification: Automated eligibility verification to reduce claim denials and front-desk workload.

AI Marketing: AI-powered marketing campaigns that target specific patient segments based on analytics data. Identifies patients likely to need specific procedures and triggers targeted outreach.

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Pricing

PbN's Core plan starts at $249/month and includes analytics, patient communication, and appointment management. Additional plans -- Flow, Scale, and Thrive -- add modules like PbN Voice, PbN Payments, advanced marketing, and premium support at custom-quoted pricing.

The modular approach means you only pay for what you use. A solo practice that just wants analytics and communication might stay on the Core plan. A multi-location group that wants the full suite will pay significantly more. This is fair pricing -- you are not subsidizing features you do not use.

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Pros

• Most comprehensive all-in-one dental operations platform available
• Founded by a dentist who understood the problem firsthand
• 9.8/10 G2 support rating -- among the highest in dental software
• Modular pricing lets you start small and add features as needed
• PbN Voice eliminates the need for a separate phone system
• Real-time analytics with built-in execution tools to act on insights

Cons

• Jack-of-all-trades risk -- individual modules may not match best-of-breed depth
• Custom pricing beyond Core makes cost comparison difficult
• Relatively young company (founded 2015) with less track record than established players
• Full platform adoption requires significant onboarding and training
• Phone system (PbN Voice) is newer and less proven than dedicated VoIP providers
• Can feel overwhelming for solo practices that just want simple analytics

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The Bottom Line

Practice by Numbers is the most ambitious platform in dental analytics. It started with data and built outward into communication, reputation, scheduling, payments, forms, phone, and marketing -- creating a genuine all-in-one that reduces vendor sprawl. The 9.8/10 G2 support rating suggests the company executes on the promise. The risk is the classic platform play: trying to do everything means no single feature is the absolute best in its category. But for practices that value integration over best-of-breed, PbN is the strongest option. Start with the $249 Core plan, prove the analytics value, and expand from there.