What Is DoctorLogic?
DoctorLogic is a patient acquisition platform founded in 2013 and headquartered in the Dallas-Fort Worth area (McKinney, Texas). The company serves over 1,000 medical and dental practices with custom websites, SEO management, content marketing, reputation management, and paid advertising services. With an estimated 70 employees and reported revenue of approximately $10.8M, DoctorLogic is a focused, profitable operation — not a venture-funded startup burning through cash.
The platform's core promise is straightforward: build a high-performing website that attracts patients through organic search and converts visitors into appointments. DoctorLogic handles everything — design, content, SEO, review management — so the practice doesn't need to hire a marketing coordinator or manage multiple vendors.
What makes DoctorLogic different from a typical dental marketing agency is the technology layer underneath. The platform automatically generates treatment pages, photo galleries, and content at scale, using a proprietary CMS that's optimized for healthcare SEO. It's not just a website — it's a content engine.
Key Features
Custom Website Design
DoctorLogic builds custom, HIPAA-compliant websites designed for conversion. The sites are mobile-responsive, fast-loading, and structured for search engine visibility. Design quality is a step above template-based website builders, with attention to the visual presentation of before-and-after galleries and treatment pages that dental and cosmetic practices need.
SEO & Content Marketing
This is the platform's engine. DoctorLogic uses a rolling Content Creation Calendar, producing fresh SEO content every few days. The team handles technical SEO (crawlability, site structure, schema markup), on-page optimization, and Google Business Profile management. Healthcare marketing writers produce the content — it's not AI-generated filler.
The approach is high-volume and data-driven. The platform generates treatment-specific landing pages at scale, targeting long-tail keywords that practices wouldn't typically create content for.
Reputation Management
DoctorLogic aggregates reviews from Google, Yelp, Facebook, RealSelf, and other platforms into a single dashboard. Automated review collection sends requests to patients post-visit. Reviews are published directly on your website with tagging for easy discovery — a patient searching for "Invisalign reviews" on your site can find relevant testimonials.
Before-and-After Photo Galleries
Purpose-built for dental and cosmetic practices. The gallery system organizes treatment photos with procedure tagging, and each gallery entry becomes a searchable page that contributes to SEO. For practices that do cosmetic dentistry, implants, or orthodontics, this is a meaningful differentiator.
Paid Advertising & Social Media
Managed Google Ads (PPC), social media management, content marketing/blog services, managed chat, and video production are available as add-on services. This gives practices a true turn-key marketing solution without coordinating multiple agencies.